Be very careful about trying to start new income streams before you already have your first deal up and running.
If you try to start several things at the same time, you will not create multiple streams of income, you will instead create multiple streams of outgo.

If you are involved in multiple streams of income consider all the money-makers you’ve signed up for. Consider all the $$ you’ve paid for them.

And consider the income they bring you right now, this month.
To borrow a line from Dr. Phil, “How’s THAT working for you?”

I want to give you an example : IBM was a 35-billion-dollar leader before anyone ever heard of Michael Dell.
Today Dell swamps IBM in personal computer sales.
Why do you think that is? Because Dell focused.

To get through in this competitive network marketing industry, you must focus to a pinpoint.
The narrower you focus, the better chance prospects & customers will see you as high quality.

When you promote a smorgasbord of opportunities, you undermine your network. Your prospects will rush for the exit.

When you try to appeal to everybody with your multiple streams of products & services, smart people will not take you seriously.
Why should they? You have no identity in their mind. You lose credibility in their eyes because you present them with multiple opportunities and they think you are most likely not doing well in any of those, otherwise you would not be involved in more than one.

That results will be no trust and no loyalty.
You might even lose team members. People on your team will become easy targets for narrow focused networkers.

You waste time, money and energy searching for more opportunities to create your multiple streams. That leads to loss of focus and loss of focus = loss of power.

You ruin your quality perception, because, to consumers, specializing = quality.

Here are some of the problems caused by not being focused on one money maker:

- 1. You’re a mile wide and an inch deep. You’re weak everywhere instead of strong somewhere.
- 2. You struggle to promote numerous unrelated products & services that you don’t know well.
- 3. If you do establish a money-maker, you waste that profit on your other unsuccessful “streams of income.”
- 4.  You lose efficiency and you get a smaller market share.

Don’t you think that you are WAY better off to do your research, choose the RIGHT opportunity, and FOCUS ON THAT ONE?

Some of you would probably argue that

” These internet guys involved in multiple streams of income  make a fortune, and they don’t focus.
They promote dozens, maybe HUNDREDS, of affiliate programs”
Maybe it’s true.

But my question is still, “How’s that working for YOU?”
Given your skills, your knowledge, your time, your resources … and most of all, your results so far … are you better off focusing on one big profit center? Or are you better off shifting through (and spending money
promoting) a ton of affiliate programs to find a few that work well?
Only YOU can answer that question.

The more streams of income you promote, the more chance you’re competing with your own people. You see it every single day online.
No serious networker would compete with their people.

When you’re splattered all over the universe, a mile wide and an inch deep, no one remembers your brand. Not customers, not prospects, not associates, not
the media.
Common sense tells them you’re not quality.
This is a fact : Human nature recognizes only a sharp, focused message.

On the other hand, your perfect focus attracts exactly the customers & associates you want. It excites them, because they’re a part of something big.
It tells them where they’re going, inspires dedication and creates a belief in their minds that you’ll be a big success.
It gives you power over all those “multiple streams of income” guys.

We have to always remember that our prospects have a ton of choices. How do they compare and evaluate?
If prospects think that you know exactly what you are doing, exactly where you are going, and that you care about their success, then you will get a lot of people to work with.
Good people want to work with good people for a good company.
The finer your focus, the more power YOU will develop, because you will be perceived as … and will become … an expert.

Your #1 obligation is to stay in business, now and in the future. You do that by building your own web.

And you do THAT by helping others build their own web.

Those multiple streams stop any possible growth of a powerful, focused networking web.
Most “income streams” lose money and credibility.
Specializing = Power and a Focused Networker Builds a Focused Web.

For example, in DirectMatches we have staked out our ground. That pinpoint specialty lets us dominate
a very profitable segment of this industry.
We offer a great affordable product that helps anyone that needs an advertising solution.
The person seeking good advertising could be a real estate agent, a freelance writer, a day care owner, a wellness consultant etc…

Also, when it comes to making money, in DirectMatches we have the price advantage over other opportunities that require an investment of hundreds of dollars a month plus a pricey shippment of the products.

We are also customer oriented. Any legal, reliable business has a custumer base not just an affiliate program. You see every day affiliate programs popping out everywhere, with no real product, with just the recruit recruit recruit mentality.

In DirectMatches we also eliminate the need for my vitamin is better than your vitamin arguments because we serve the whole marketing industry from wellness companies to real estate agents.

So we are focussed. And again focus equals power and credibility.
We are the absolute leader in advertising solutions for the network marketing industry. We’ve been doing it for over 5 years so we passed the test of time.

Talking about the test of time, I want to add something.
You see how businesses come and go in network marketing. A serios marketer knows that  99% of bussinesses fail within the first year. Then, 99% of the 1 procent left, fail in the second year.

In DirectMatches we have the expertise, results & power that others will never have.

You need to define your own focus. Pick one money maker and stake out your own ground.

Think long-term. It’s not, “Will this decision improve our numbers?” It’s, “Will
this decision improve our focus?

In DirectMatches We EXPECT to get the best people working with us. We EXPECT new people to call us, asking to join our group.
And, I’m proud to say, they do.

Back to where I started…

That “multiple streams of income” idea they all talk about sure is logical, isn’t it?
Logic says the best way to improve your short-term income is to market MORE products & services. In other words, unfocus.
It’s TOTALLY illogical to think that “To increase sales, narrow the focus.”

Never Underestimate The Cost of Logic
A1 Steak sauce dominated its market. But people began eating more and more chicken. What to do?
They developed a new product: “A1 Poultry.”
But in the customer’s mind, A1 isn’t a brand. It’s the sauce itself.
Result? Despite an ad budget probably exponentially larger than ANY ad budget you or I will ever have in our wildest dreams, A1 Poultry flopped.

Multiple streams of income are incredibly risky for a long-time successful company
that knows their market backwards and forwards.

Here are some of the thoughts that might lead you to multiple streams of outgo?
* 1. “What else can I sell?”

* 2 “This isn’t happening fast enough. Let’s speed it up. ”

*  3 “Some customers can’t afford us. We need to add a cheaper product line.”

* 4 “We’ll make more money if we offer these other products to that other market.”

* 5 “Our competition is REALLY tough. Let’s do something else.”

* 6 “We need more variety so we’ll sell more products.”

* 7″Let’s just offer this new one along with the old one. Let the customer decide.”

Most of us including myself had those thoughts at one time or another…

The “multiple streams of income” advice is one of the most logical things I’ve ever heard.
Only problem with it is, it doesn’t work.

When you put your energy into one powerful income producer, your potential is tremendous.
The biggest problem for most people is focus … the ability to do one thing amazingly well.

We have to point all our talents, knowledge, on one thing and make that one thing work.

Get your one business up and running, and self-sustaining . I mean RESIDUAL income, not bonuses, that can support you.

Multiple streams of income idea is brilliant when we talk about a diversified portfolio - not two or more MLMs. After your business is going well and it is self sustained, then you can work on real estate, stock market etc…NOT on another MLM

People may tell you otherwise, but being the professional network marketer that you are, remember to ask them Dr. Phil’s famous question: “So, how is THAT working out for you?”

Robert (aka ‘Rich Dad’) Kiyosaki, in his joint book project with Donald Trump called ”Why We Want You To Be Rich” gave us a great acronym - f.o.c.u.s. — Follow One Course Until Successful.

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For free and effective business building solutions click HERE

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Cash Gifting & The Law - a CashGiftingWatchdog article

If you think that joining a cash gifting club is perfectly legal, think again. This third article in our Cash Gifting Basics series explores the law behind cash gifting.

Cash gifting programs heavily emphasize the fact that what they are doing is perfectly legal according to the IRS. The IRS does in fact allow cash gifting as a way of reducing the tax burden on your estate, but Tax Code Title 26, Sections 2501-2504 and 2511 makes it completely clear that in order to qualify as a gift, the money you give to someone else must be given with absolutely no expectation of a return. Two people can’t simply swap equal amounts of money as a tax dodge.

If you want to give more than $12,000 to someone (or more than $24,000 to a married couple), the IRS requires you to file Form 709 and pay taxes on any amount over the allowed figure. No one who receives cash as a gift is ever required to pay taxes on it.

The IRS has even indexed the amounts of allowable cash gifts for inflation, so they will continue to rise. But at the end of the day, the IRS is not in the business of determining what activities are legal; it simply determines what activities are taxable and then prosecutes and penalizes people for tax evasion, which is illegal.

Ultimately, the legality of cash gifting programs and clubs is determined by other bodies - state and federal authorities.

The Wrong Side of the Law

If you want to know about the legality of cash gifting programs, you should check both Federal Trade Commission regulations and your state’s laws. Your state’s Attorney General and district attorney have the power to determine if a cash gifting program is legal, and unfortunately, many cash gifting clubs have ended up on the wrong side of the law.

There are two model for cash gifting programs - pyramids and one-up structures. All 50 states have laws against pyramid schemes, although they are sometimes referred to as “endless chains” (California), or Ponzi schemes. These laws apply to investments as well as cash gifting programs, and avoiding the use of investment terms when soliciting new members in cash gifting clubs is not enough to avoid prosecution.

Several states have addressed and even prosecuted cash gifting organizations.

California

California groups pyramid schemes (called “endless chain schemes”) in its statutes against the operation of lotteries. In the landmark cash gifting case People vs. Sanchez, the court found that not only those who start cash gifting clubs, but also those who promote them, are lottery operators under the law. This case was a result of an investigation into the gifting group Friends Helping Friends.

In 2002 and 2003, more than twenty women belonging to the Sacramento-based cash gifting club Women Helping Women were arrested and charged under the endless chain statute. Rather than face imprisonment, all pled guilty and were sentenced to a significant amount of community service and fines, in some instances up to $150,000.

These women pled guilty despite the fact that many of the individual cash gifting groups within the organization insisted that all their members sign both “non-solicitation” and “gifting statements” saying that they recognized Women Helping Women as a private, voluntary gifting activity and would be relinquishing all legal rights to their gifts (presumably so they couldn’t later sue to have them returned).

The gifting statements were their declarations that they had been told not to expect any kind of return in exchange for their gifts, and that they were fully informed adults who had not been misled about anything.

Idaho

In 2000 Idaho Attorney General Michel Butts stated:

Idaho law prohibits pyramid schemes, classifying them as felonies. Neither providing money to needy recipients, nor disclosing the potential risk of losing one’s money, nor ‘gifting’ the money to avoid tax consequences absolves citizens of their obligation to comply with Idaho’s Pyramid Statute. Participants and promoters should be aware that Idaho law provides for both civil and criminal penalties for conducting an illegal pyramid.

Iowa

Here’s what Steve St. Clair of the Iowa Attorney General’s Consumer Protection Division had to say about cash gifting programs in 2000:

… promoters may claim that this [gifting] scheme is legal because all payments are designated “gifts,” and participants may even be asked to sign a paper stating that they are making gifts. Promoters often claim that this “gift” angle makes the scheme legal, and that the pay-outs don’t have to be reported as income at tax time. These claims are false.

Many other false representations may be made in promoting such schemes, including the claim that pay-outs are easy and quick, and that a refund will be readily available if requested. These pyramids ultimately collapse, leaving a lot of disappointed participants scrambling to get refunds from the person who got them to participate and/or the person who received their money.

According to St. Clair, cash gifting participants can be prosecuted in Iowa under the following states:

1. Theft by deception (Iowa Code sections 714.1(3) & 702.9). This law makes it a crime to obtain money or property through the use of deception. The written materials used to promote gifting pyramids may make deceptive claims regarding: (a) the fact that the initial payment is a gift rather than an investment; (b) the tax status of these “gifts”; (c) the speed with which a large pay-out will be generated; and (d) the legality of the scheme itself.

2. Securities violations (Iowa Code section 502.102 (19). Securities laws control the promotion of various types of investments. Gifting pyramids have been determined by courts in other jurisdictions to constitute “investment contracts,” a form of security under Iowa law. (See the Nebraska Supreme Court ruling in State v. Irons, below). The sale of securities in Iowa is subject to a variety of registration and licensing requirements, as well as prohibitions regarding misrepresentations under Iowa’s Blue Sky Law, Iowa Code Chapter 502. See e.g., State v. Kraklio, 560 N.W.2d 16 (Iowa 1997).

3. Lottery (Iowa Code section 725.12). Iowa’s lottery law prohibits prize schemes where a person pays to participate and the winners are determined by a process involving a substantial element of chance. With gifting pyramids, one makes a “gift” in order to participate; one participates in order to receive the pay-out (the prize element); and whether a pay-out comes about involves a great deal of chance, since it depends on matters outside the participant’s control (the activities of strangers, and whether the pyramid has already saturated the region).

4. Tax Evasion (Iowa Code sections 422.25(8) & 703.1). Persons who do not report any pay-outs they receive through this scheme as income on their tax returns risk being prosecuted for tax evasion, and persons who inform others that pay-outs are not counted as income risk being prosecuted for aiding and abetting tax evasion.

Finally, in Hall v. Montgomery Ward, the Iowa Supreme Court ruled that crime victims can sue the person who committed the crime. Participants in cash gifting pyramid schemes in Iowa may be able to use this legal precedent to recover money damages from promoters.

Kentucky

In December 2004, Kentucky Attorney General George Stumbo announced that an ongoing investigation of a gifting program called Elite Activity revealed that it met all the elements necessary to prove an illegal pyramid, although the program’s promoters claimed that it was a legitimate gifting club under IRS tax laws.

Elite Activity was also shut down in Mississippi, Tennessee, Arkansas, South Dakota, and in Texas, where Elite Activity’s founder, Harry Dockstader, was sentenced to two years in prison and fined $10,000.

Nebraska

In State v. Irons, 574 N.W.2d 144 (1998), the Nebraska Supreme Court held that promoting a cash gifting program qualified as selling investment contracts under the state’s securities laws and upheld the conviction and imprisonment of Jack G. Irons, who ran a cash gifting club called the Friends Network.

The Court stated that:

“the factors that define an investment contract are whether there is (1) an investment (2) in a common enterprise (3) with a reasonable expectation of profits (4) to be derived from the entrepreneurial or managerial efforts of others.”

The Friends Network was typical of hundreds of other cash gifting clubs, with each member participant having to recruit others to join the pyramid so that he or she could progress toward the point of “reward,” at which time the pyramid would be split in two and the participant could either leave or start over at the bottom. Each member was required to bring in at least one recruit, and was pressured to bring in more.

While the Friends Network was closed because it violated Nebraska’s securities laws, it was also violating Nebraska’s statute against pyramid schemes:

“A chain distributor scheme also known as pyramid sales shall mean a sales device whereby a person, upon a condition that he or she make an investment, is granted a license or right to recruit for profit one or more additional persons who also are granted such license or right upon condition of making an investment and may further perpetuate the chain of persons who are granted such license or right upon such condition… “

New York

In Pacurib v. Villacruz, the Civil Court of New York City ruled that not only were the founders of a cash gifting pyramid program guilty of fraud; the victims and participants of such programs had the right to sue those most responsible for promoting the programs.

Maine

In 2002, four women participating in a cash gifting club called A Woman’s Project filed suit in federal court against the State Attorney General, Steven Rowe, to prevent him from prosecuting them. They claimed that their First and Fourteenth Amendment rights to free assertion had been violated because the Maine State Attorneys’ office had called A Woman’s Project illegal, and wanted to be given an injunction protecting them from prosecution, as well as a judgment stating that their cash gifting activities were not in violation of state laws.

They lost on both fronts - the Federal Court ruled that the state attorneys had every right to publicly warn people against possible scams. In April of 2002, Rowe filed suit against 31 members of A Woman’s Project for operating an illegal pyramid scheme. The group fell apart as soon as the suit was announced, but the State has managed to settle with its organizers and get some of the money returned to its victims.

Virginia

From a letter written by William Fuller, the Danville, Virginia, City Attorney:

The Honorable William H. Fuller III
Commonwealth’s Attorney for the City of Danville
August 29, 2000

You ask for guidance regarding the meaning of the term “operates” as it is used in § 18.2-239 of the Code of Virginia, pertaining to pyramid promotional schemes. You enclose documents describing a “gifting program…”

A “promotional scheme” is defined as “any program utilizing a pyramid or chain process by which a participant gives a valuable consideration for the opportunity to receive compensation or things of value in return for inducing other persons to become participants in the program.”

Participants in the described “gifting program” give valuable consideration for the opportunity to receive compensation in return for inducing others to become participants in the scheme. The action of a participant in making the payment or “gift” sustains the program and induces others to make that contribution.

Accordingly, it is my opinion that every person who participates in the “gifting program” by paying $2,000, with the expectation of advancing and ultimately receiving $16,000, is guilty of a Class 1 misdemeanor for operating a pyramid promotional scheme, in violation of § 18.2-239.

Punishment for conviction of a Class 1 misdemeanor is “confinement in jail for not more than twelve months and a fine of not more than $2,500, either or both.”

But what about one-up cash gifting programs?

The operators of one-up cash gifting programs claim that they are immune to prosecution as pyramid schemes because of their structures - “receiving lines” - which never have more than one “receiver” and one” giver” in them at any given time.

But does that that really matter, since they still require recruitment of new participants if old participants are to recoup their “gifts?” One promoter of these cash gifting programs claims that they must meet several standards:

• They must provide statements between the giver and the receiver that the gifts are given with no expectation of any returns;
• They must provide statements between the giver and the receiver that gifts were unsolicited and that the giver approached the receiver inquiring about the opportunity to give;
• There should be a statement between the giver and the receiver acknowledging that the giver accepts he or she is not making an investment;
• And there must be a clear understanding between the giver and receiver that the giver is not guaranteed any benefits for making a gift.

But California successfully prosecuted Women Helping Women, even though many of its members had met all of these standards.

States like Iowa have made it clear that cash gifting clubs can be prosecuted not only as pyramids, but under their tax evasion, lottery, securities, and theft by deception laws. One-up cash gifting schemes can still qualify under any of those categories.

Federal Actions Against Cash Gifting Programs

Further doubt was cast on the legality one one-up systems by the 2006 SEC prosecution of Prosperity Automated Systems. Although it wasn’t a cash gifting system, PAS ran afoul the SEC because its founder, William Osterhout, was found to be selling unregistered securities. But the key finding in this instance was the SEC description of the PAS marketing system:

“The Complaint further alleges that in order to purchase a PAS membership, prospective investors submit their personal information into an existing PAS website and agree to be contacted by a PAS team leader, who then directly solicits the investor.

Investors who choose to purchase PAS memberships receive the following: (1) their own unique replicated PAS website that automatically offers PAS memberships to additional prospective investors; and (2) the services of PAS team leaders to solicit new prospective investors. The proceeds from an investor’s first sale of a PAS membership must be paid to an earlier investor; thereafter, PAS investors retain commissions for each subsequent sale of PAS memberships to new investors…”

This is a perfect illustration of how one-up cash gifting systems work.

When dealing with the SEC, the bottom line is that it can label whatever it wants as an “unregistered security” and leave it up to the other party to prove otherwise. How many cash gifting operators have the money to either challenge the SEC, or protect their programs from prosecution under any number of state statutes?

Anyone considering a cash gifting program should not listen to any advice about its legality except that of a qualified attorney, including his or her state’s attorney general, and the SEC.

So will the IRS pursue you for cash gifting? No. Again, the IRS does not define the legality of any income source - after all, they just want to tax your income, no matter where it comes from. But be advised before joining any cash gifting program that the law is not quite as friendly as gifting promoters may like to think.

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Being obsessed with MLM was something I was ”accused” of myself.
I was so absorbed by the product and the company I was with, that I forgot sometimes that I have a family to spend time with and enjoy. My kind of obsession was an unhealthy one. We have to remember that we do have a life outside MLM and that there is a fine line between your everyday life and your MLM life.
Separating the two was a tough one for me.
We have to be well organized and dedicate our time and passions wisely.
Yes, this is a business that can make us financially independent and we have to put a lot of time and effort into it to achieve our goals, but we must not forget the most important thing of all : The Power of Now.

”Realize deeply that the present moment is all you ever have. Make the Now the primary focus of your life.”
Eckhart Tolle

Click HERE now to get Extreme Online Exposure for your business.

For most people failure is a form of self sabotage.
Having a boss and working 9-5 is their comfort zone. They think they want a different life but as soon as that network marketing check does not come every 2 weeks like clockwork, they give up.

They don’t understand the difference between exchanging time for money and exchanging time for results.
Not everyone will succeed and not everyone will fail. It’s just they way things are in life - everything is in balance. It’s a matter of which category you choose to fall into.

Click  HERE to find out how less that $1 per day can get you out of the rat race!

Traffic exchanges are one of the most inexpensive effective ways to promote online.
If you put work into them, you could even use the free versions.

There are plenty of them out there to choose from, some more effective than others.

Hit2Hit

Fast Freeway

TrafficG

WebMaster Quest

Easy Hits 4U

TS25

Traffic Meet

Advertising Knowhow

Traffic Swarm

I Love Hits

Traffic exchanges work best if you have a product that is informational, or an ebook, or something that would help people create more exposure for their business.
They don’t really work for wellness products and for most affiliate programs.
It’s always good to remember that everyone using traffic exchanges is already in a business so most likely they will not join another unless the business you advertise it’s a service that will help them gain more exposure online.

However, traffic exchanges are very time consuming, so if you choose to use them you must be very persistent and accumulate a lot of credits in order to see results.
One traffic exchange that worked for me was Traffic Swarm.
Remember that if you join TrafficSwarm, you’ll have to accumulate at least 5000 credits before your site will be shown often enough.

And then, you have to be persistent and get credits every single day.
If you have more than one website to promote, promote them one at a time, otherwise your credits will be stretched short between the links you promote.
If the traffic exchange you choose has a profile option, upload a picture of yourself . People have a photographic memory and if you promote on that specific site for an extended period of time they will remember you.

As you know, online  businesses come and go all the time. Some of the traffic exchange members might be looking to join something else six months down the road.
That is where you come in. If you’ve been active for the past few months, you are already a familiar face, someone they might consider joining.
You’ve been there long enough, advertising the same opportunity. That is proving that what you do is working.

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Bill Gates Is Sharing His Fortune!

Sorry, folks. Microsoft and AOL have not merged, they’re not conducting an email beta test, nor has Bill Gates decided to share his hard-earned fortune with people who forward silly chain letters.

Hucksters are at it again; instead of potentially life-threatening Nigerian 419 scams disguised as money-laundering schemes, this one promises generous payments from Bill Gates, Microsoft, and AOL. All you have to do to is forward an email, sit back and collect a couple hundred bucks per email address - NOT!

I’m sure some of you received an email that claims that Bill Gates of Microsoft is “sharing his fortune” with those who forward the email to others (a chain letter that’s been circulating since at least 1999)

According to the bogus email, these corporate giants are conducting an “e-mail beta test” to ensure that “Internet Explorer remains the most widely used program.” Supposedly you will be paid up to $245 per email address to which you forward, with pyramid payouts that continue to provide additional income each time the forwarded email is forwarded. There’s even a personal note at the bottom promising “You are bound to get at least US$10,000.00.”

The Money From Microsoft giveaway hoax is one of the most prevalent email hoaxes on the Internet. There are a number of versions of this hoax, all claiming that Microsoft CEO, Bill Gates, will give away money or other benefits in exchange for forwarding emails. In spite of thorough public debunking over several years, people continue to forward these silly emails in the vain hope that Bill will share his fortune.

This aging hoax is still circulating and apparently still convincing email recipients all around the planet that Bill Gates and AOL will send them a stack of money simply for passing on an email. The only way to “track” such an email would be to embed some sort of hidden code in the email. Even if Bill did decide that “sharing his fortune” was something that he wanted to do, I’m pretty confident he wouldn’t go about it in this way. In any case, tracking an email in the way described would raise all sorts of privacy issues. There have been several hoax emails that refer to this email tracking concept, all of them equally nonsensical.
hoax-slayer

Official statement from Microsoft:

REDMOND, Wash., May 12, 1999 - Recently an email has been circulating on the Internet about a new “email tracking system” from Microsoft.

As you may have suspected, this is a hoax and did not originate from Microsoft.

Microsoft does try to investigate the source of these hoaxes and take appropriate action. However, many times the hoaxers take elaborate steps to shield their true identities and we cannot identify them. Privacy and security are very important to us here at Microsoft, and we work every day to build great software for the Internet that keeps information safe, secure and private.

We regret any inconvenience this may have caused you.

Official statement from Bill Gates:

Even more annoying than spam, in some respects, are hoaxes. I’m acutely aware of this because my name was recently attached to a hoax email message that was widely distributed.

People embellished the fraudulent email over time, as it was forwarded from electronic mailbox to electronic mailbox, but an early version read this way:

“My name is Bill Gates. I have just written up an e-mail tracing program that traces everyone to whom this message is forwarded to. I am experimenting with this and I need your help. Forward this to everyone you know and if it reaches 1000 people everyone on the list will receive $1000 at my expense. Enjoy. Your friend, Bill Gates.”

The bogus message was widely forwarded, which surely led to some disappointment from people who hoped to receive $1,000 for passing along what was essentially a chain letter.

– From “On Spam: Wasting Time on the Internet,” published in 1998

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Daniela Riess

Find Out Why Over 100,000 Savvy Entrepreneurs Choose
THE BUSINESS SPACE for Effective Online Exposure

I remember a story by Anthony Robbins.
He said that is the beginning of his career he met a homeless man that asked him for 25c .
He asked the homeless man if 25c is all he needs. The man answered :
”Yes, 25c is ALL I need” so he got 25c.
Mr. Robbins lesson was about ”You get exactly what you ask for”

Set your expectations high and be specific.
For example, if you want money, don’t just say ”I want money in the future”
Set a desired amount by a specific date, write it down and act like you already have it in your possession.

Without being specific and really knowing your ”why” you will not receive anything.
And make sure to be thankful for what you already have.
How can you ask for more if you don’t appreciate what you already have?

Daniela Riess

Find out why over 100,000 savvy business people
choose THE BUSINESS SPACE for effective online exposure

Marketing a product or service is challenging to say the least.
You present your business to hundreds of people and most of the time you get no results.

We definitely have to have ”thick skin” these days when marketing online and offline.

There could be many reasons to why we don’t get results.
Here is the one main reason why people choose not to take a look to what we have to offer:
We present it the wrong way.

Here is a great tip I got that made a huge difference for me :
Always keep in mind that nobody that ever bought a hammer actually wanted a hammer. They wanted a hole.
We have to understand what people really want when they join a business. They don’t want a business, what they want is time freedom, financial freedom, more time with their family, to be healthier etc…
So those are the things we have to present to them, not how great the company is, how many products have been sold in the past 10 years or how great the CEO is.

When you come across promoting the company or the product people are not interested. You cause the salesman alarm to go off in the first 30 seconds Tom Big Al Schreiter would say. Anything you say after the alarm goes off  does not matter.

What you want to do is find out what that person’s goal is, what they are looking to accomplish, what their need is.
Once you know their ”why” then you present your business or service as a tool to achieve that ”why”.
Present it as a vehicle that will take them where they want to be.

Or maybe you try to sell a product that will change their health for the better.
Start with the benefit not with the ingredients of the product and not by telling them how much research was done on it.

I’ve learned from Mike Dillard to say ‘’so what?”  after I’ve made a statement. If the answer to that does not make sense to you, then don’t use that statement.

People don’t care about the name of the doctor involved in the research study, or about how many years were spent in developing your ”the next Microsoft” service. All people care about is ”what’s in it for me”

So don’t ever try selling a hammer, try selling the hole instead.

Daniela Riess

Find out why 1000’s of savvy entrepreneurs choose
THE BUSINESS SPACE for effective online exposure

So true when Jim Rohn told the story of Sowing and Reaping.
Most of us have a tendency to ”leave the field” when someone distracts us from building our business by doing or saying negative things.

I’ve done it too. Like the story says, you invite someone to take a look at your business and they never show up because their brother, friend or neighbor told them they are crazy if they listen to what you have to say. Mr. Rohn will call these people ”the birds that will get some of your seed”
What do you do in that situation?

A. Go to the neighbor and defend your business
or
B. Move on and keep on building your business

Surprisingly most people get distracted and get defensive.
Jim Rohn’s advise is not to leave the field chasing the birds, but keep on sowing the seed. I know how hard it is to accept the fact that someone is just not interested in your opportunity.
Because you do believe it will make a huge difference in their lives, right? Seeing someone walking away from someting that could change their lives forever is a hard thing to watch. And again I’m quoting Mr. Rohn :  Those are ”People that let little things cheat them out of big opportunities”

But all you have to do is move on. There are statistics that say 100.000 people join an opportunity every week. Most likely at least one of those people is out there to listen to what you have to say so concentrate on finding him.
Don’t spend time convincing the ones that already said ”no” .
And remember that they did not say ”no” to You, they said ”no” to the opportunity, so don’t take it personal.

Chasing the birds is not something that will build your business.
And that reminds me of the little events in my garden every morning.
I have a bird feeder and every day I have a lot of pigeons here. There is always one pigeon who, instead of eating, will waste his time trying to chase all the others away. At the end he’s the one with nothing left to eat….

I hope I’ve helped someone today.
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